
Start from your challenge.
HubSpot, RevOps and AI agents shaped to your sector, your markets and your role, measured in the numbers your leadership already reports.
Azend builds HubSpot growth systems by industry, from property, healthcare and consumer and retail to travel, manufacturing and financial services, by market across Malaysia, Singapore, the Philippines, Indonesia, Thailand and Vietnam, and by leadership role, from CEO to COO.
Where we go deep.
Three industries with full playbooks today.
Further industries we serve.
Part of our work across 30+ industries. Talk to us about yours.
The numbers each industry reports.
Who owns the outcome in your sector, and the metrics we instrument for them in HubSpot.
- CEO and CMOProperty
- COO and CTOHealthcare
- CMO and COOConsumer and retail
- CMO and COOTravel and hospitality
- CRO and CTOManufacturing and B2B
- CEO and CROProfessional and financial
Metrics named, not promised: we set your baseline in HubSpot first, then report against it.
By leadership role.
The challenges each leader owns, and the numbers we instrument for them in HubSpot.
Three markets. One platform.

Malaysia
Built to the PDPA 2010 and its 2024 amendment.
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Singapore
Built to the Personal Data Protection Act 2012.
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Philippines
Built to the Data Privacy Act of 2012.
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Indonesia
Built to the PDP Law (Law No. 27 of 2022).
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Thailand
Built to the PDPA B.E. 2562 (2019).
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Vietnam
Built to the PDPL (Law No. 91/2025/QH15).
ExploreSix industries. Five core motions.
What each industry playbook builds as standard.
| Industry | Lead routing | Messaging service | Multi-brand and multi-site | ERP and core systems | AI agents |
|---|---|---|---|---|---|
| Property | In the playbook | In the playbook | In the playbook | In the playbook | In the playbook |
| Healthcare | In the playbook | In the playbook | In the playbook | In the playbook | Available on request |
| Consumer and retail | In the playbook | In the playbook | In the playbook | Available on request | Available on request |
| Travel and hospitality | In the playbook | In the playbook | In the playbook | In the playbook | In the playbook |
| Manufacturing and B2B | In the playbook | In the playbook | In the playbook | In the playbook | In the playbook |
| Professional and financial | In the playbook | In the playbook | In the playbook | In the playbook | In the playbook |
A map of our playbooks, not a scorecard: every motion can be added to any industry.
What every industry shares.
Questions.
Which markets do you cover?
Enterprises across Southeast Asia, with 16+ countries served. Our offices are in Kuala Lumpur, Singapore and Makati.
Is an industry solution standard HubSpot?
Yes. We build on HubSpot Smart CRM and the hubs you need, configured to your sector, with integrations and messaging channels added where they pay off.

Your sector. One growth system.
A strategy call maps your buyer journey and where revenue leaks today.








