Two colleagues discussing a tablet at a standing desk

Start from your challenge.

HubSpot, RevOps and AI agents shaped to your sector, your markets and your role, measured in the numbers your leadership already reports.

Azend builds HubSpot growth systems by industry, from property, healthcare and consumer and retail to travel, manufacturing and financial services, by market across Malaysia, Singapore, the Philippines, Indonesia, Thailand and Vietnam, and by leadership role, from CEO to COO.

What leaders measure

The numbers each industry reports.

Who owns the outcome in your sector, and the metrics we instrument for them in HubSpot.

Metrics named, not promised: we set your baseline in HubSpot first, then report against it.

Framework 01

Six industries. Five core motions.

What each industry playbook builds as standard.

Core motions in each Azend industry playbook
IndustryLead routingMessaging serviceMulti-brand and multi-siteERP and core systemsAI agents
PropertyIn the playbookIn the playbookIn the playbookIn the playbookIn the playbook
HealthcareIn the playbookIn the playbookIn the playbookIn the playbookAvailable on request
Consumer and retailIn the playbookIn the playbookIn the playbookAvailable on requestAvailable on request
Travel and hospitalityIn the playbookIn the playbookIn the playbookIn the playbookIn the playbook
Manufacturing and B2BIn the playbookIn the playbookIn the playbookIn the playbookIn the playbook
Professional and financialIn the playbookIn the playbookIn the playbookIn the playbookIn the playbook

A map of our playbooks, not a scorecard: every motion can be added to any industry.

What every industry shares.

Messaging-first: WhatsApp and Viber in the CRMOne customer recordMulti-market, multi-languageLocal data protection lawAI agents with people in the loop

Questions.

Which markets do you cover?

Enterprises across Southeast Asia, with 16+ countries served. Our offices are in Kuala Lumpur, Singapore and Makati.

Is an industry solution standard HubSpot?

Yes. We build on HubSpot Smart CRM and the hubs you need, configured to your sector, with integrations and messaging channels added where they pay off.

A team in a strategy workshop around a whiteboard of sticky notes

Your sector. One growth system.

A strategy call maps your buyer journey and where revenue leaks today.